The project will be developed by the athlete together with Sony Music Entertainment and will be produced in both English and Spanish.
“Since I was a child, I have always liked animated series and my children are big ‘fans’ of animated characters. Being able to participate in an animation project makes me happy because it fulfills one of my dreams,” Messi told Deadline magazine. .
According to the magazine, the series will be aimed at children and adolescents. The plot will consist of Messi facing various obstacles through a video game.
Sony Music’s Premium Content Division will oversee the development and distribution of the series. At the moment, no associated chain or streamer has been reported in which the content can be viewed in the future.
“It is a privilege for Sony Music to collaborate with Lionel Messi on this project to showcase the power and lessons of sport in association with the greatest soccer player of all time and one of the greatest athletes in history,” said Fernando Cabral, Executive Vice President of Business Development, Latin America-Iberia Region, Sony Music Entertainment to Deadline.
The vice president added that the company is eager to bring this “moving and humbling series to screens for audiences of all ages around the world.”
So far, the premiere date of the series has not been announced. However, Sony Music stated that they are looking to launch this year.
Messi has already participated in other audiovisual productions, such as the Amazon Prime Video production “Selección Argentina: la serie”, which showed the behind-the-scenes of the South American team on its way to Qatar 2022.
