Mercedes Benz New S-Class digital lights
Roger Federer already serves as ambassador for Mercedes-Benz and its flagship S-Class. The Swiss tennis player appears in the back of the S-Class showing off his new digital lightsgiven that he has been used to the media spots around the world for more than two decades.
Roger Federer x the new S-Class.@rogerfederer is always in the spotlights, but with DIGITAL LIGHTS of the new S-Class he shines the light on others. The new S-Class. #CaresForWhatMatters
Learn more: https://t.co/S0gykmusN7#TheNewSClass#rogerfederer#TheNewLuxurypic.twitter.com/ht6NNQd2b0
? Mercedes-Benz (@MercedesBenz) January 24, 2021
The Swiss tennis player already appeared at the end of last year in a campaign of the German brand together with Lewis Hamilton and Alicia Keys announcing the launch of the new generation of the S-Class. Roger Federer is one of the most desired commercial men by brands of all social strata. You can combine a Rolex with the low cost clothes of the Japanese Uniclo, which is who provides your sportswear. And he does not shrink from his acting skills since he has dared to cook Italian pasta.
Alicia Keys, Lewis Hamilton and Roger Federer care for what matters. Just as the new S-Class, with pioneering technologies.
Learn more: https://t.co/y8xYSmFQ6g#CaresForWhatMatters#TheNewSClass#AliciaKeys#LewisHamilton#RogerFederer#MercedesBenz#TheNewLuxurypic.twitter.com/vxNlOdcdkm
? Mercedes-Benz (@MercedesBenz) December 14, 2020
The 39-year-old Swiss will not be able to participate this year in the first Grand Slam of the season, the Open de Australia because he is recovering from his right knee injury, which will cause him to miss the Australian tournament for the first time in 21 years.
The digital lighting system in the Mercedes-Benz S-Class features 1.3 million miniature mirrors and each headlight incorporates three high-power LEDs.
The system, in addition to offering greater illumination to the driver, of course switching from long to short automatically so as not to dazzle oncoming vehicles, is capable of projecting symbols through the headlights on the ground or on the ground. walls.
For its part, Rafa NothingHe, friend of the Swiss, has just released his new Kia Sorento. The manacor continues to be faithful to the Korean brand that supported it since the beginning of its career and is one of the marketing pillars of Kia, which has just been released new logo.
Rafa Nadal’s loyalty to the Korean brand is such that on some occasion when another car brand sponsored a tournament with the delivery of a car to the winner, the manacor has not hesitated to campaign in favor of Kia without despising to the tournament sponsor.
In Spain, Mercedes-Benz is the sponsor of the Mutua Madrilea Open, one of the two sponsorships that are the jewel in the crown of the star brand in our country along with Mercedes-Benz Fashion Week. Brands such as Peugeot, sponsor of Roland Garros or God are interested in snatching the sponsorship of the Mutua Madrilea Open from Mercedes. Lexus has also been the official vehicle of the Madrid tournament.
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