Meilleurtaux Expands Services to Include Telecom and Internet Offers as Real Estate Market Experiences Downturn

Meilleurtaux no longer only provides real estate loans and this is an opportunity at a time when the market is experiencing a downturn due to the rise in rates. For several years now, the broker has begun to diversify, but it is continuing its momentum by now offering a new offer dedicated to telephony and the Internet.

The group, owned by the American fund Silver Lake, is first launching a comparator of offers existing on the market. Meilleurtaux will subsequently offer its customers exclusive offers negotiated with operators.

Reorganization of governance

“Telecoms is one of the areas in which there are the most numerous offers and prices are changing the fastest,” explains Guillaume Autier, the president of Meilleurtaux, to “Echos”. Comparing offers is not always easy, so this mission seems essential to us. »

The group recently reorganized its governance to reflect its five major areas of activity. Contributing up to 20% of turnover each, these divisions include real estate credit and borrower insurance, personal insurance, the insurance wholesaler activity, the credit consolidation and everyday expenses division (which includes comparators) and investments.

” The age of Reason “

“The group has reached the age of reason,” explains Guillaume Autier. For a long time, we had Meilleurtaux and a multitude of subsidiaries, but given the developments and the number, we needed governance that reflected the part taken by the different professions. »

The group has recruited Eric Dodin to head its real estate credit and borrower insurance division. Former general manager of the broker Assurone, he also worked for Carglass and Europcar. Its mission will be to find growth drivers for real estate credit, in a difficult context.

This year, Meilleurtaux (which does not publish its results) expects a stable turnover, with other businesses compensating for the fall in real estate credit. Guillaume Autier, however, wants to be optimistic about the broker’s historical activity. For him, the banks have returned to the game since the start of the school year and access to credit is improving.

“Rates at 4% make our comparison service even more relevant than when rates were at zero,” he explains. What is tricky is the transition, because the rise in rates was very violent and real estate prices do not adapt as quickly. »