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The influencer responded to some of his fans’ curiosities about the new work project dedicated to children
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Beatrice Valli she returned to social media after announcing that she, her husband Marco Fantini and the children contracted Covid-19. The former face of Men and Women looks like feel good, enough to answer some curiosities of his followers about his new project working.
As it was already anticipated a few days ago, the influencer will come out to The end of August with a new children’s brand that will be called Whatevs. She had had this dream for three years. Having already had children at the time, she realized that there was no brand that matched the needs of mothers and children.
Beatrice wanted to make gods valid garments, sustainable, work of a certain type at an affordable cost and beautiful. Two years ago he started working on the project, but due to the pandemic he had to stop. The stand-by time meant that we worked better on the project.
Few leaders, but comfortable. With recycled and organic cotton, thus giving something to the environment and not taking away. Prices are completely affordable. The collection is called Whatevs and will be released on August 25 and has as a symbol the four-leaf clover: symbol of family union, love, hope, nature.
The logo is a four-leaf clover just to represent the union of the family. When creating a brand, there is a huge amount of work. There is always something wrong, but Valli has launched into this beautiful adventure. Without thinking too much about it. This project for her is like a hope, almost like a son.
The dedicated web page already exists. Even if there aren’t any bosses yet. This last they wear from 0 months up to 10 years. The initial choice of the name was that of ‘infinite love’ in English, but it had already been taken. Then the choice fell on Whatevs, which means who cares.
Unisex clothing, satisfying everyone. For now the sale is Online only. There will also be many accessories such as hats, scarves and more. All made in Italy with organic materials. The development of the idea was all done by Beatrice, even if the practical implementation was done by the specialists.
A small preview can be seen in the photo shoot done by the family on Grazia. The first back-to-school collection, then a second winter collection. Regarding the prices are not expensive, trying to stay average. Lower than a t-shirt that can cost 60-70 euros, but there are also some more precious items, but without ever going over the limit.
The collections there will be 4 for the whole year. this to try not to follow the seasons, but to satisfy all the needs of our children.
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