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Maurizio Scanavino who is the new general manager

Before resigningthe BoD of the Juventus conferred the position of general manager on Maurice Scanavinocurrent managing director and managing director of the publishing group Cheetah. A decision taken, explains the press release, “in order to strengthen the management of the Company”. Born in Turin, 49, Scanavino is a trusted man of John Elkann, number one of Exor, the holding company majority shareholder of Juventus, Stellantis and Ferrari.

“Scanavino” writes Juventus in the press release in which it traces the profile of the new manager, “he obtained a degree in Telecommunications Engineering at the Polytechnic of Turin. After starting his career, first in Accenture and later in the development of digital services and e-commerce, joined the Fiat Group in 2004, participating in the relaunch of the company led by Sergio Marchionne as director of Brand Promotion with responsibility for marketing and communication for the Fiat, Alfa Romeo and Lancia brands. In 2007 he entered the publishing sector of the Group as director of the digital and marketing area of ​​the publishing house of La Stampa, dealing in particular with product development and the digital portfolio and three years later becoming General Manager of the advertising agency Publikompass. In 2013 he moved to Secolo XIX where as Chief Executive Officer he worked on the merger with The printoperation that leads to the birth of Itedi, of which he is appointed General Manager. Subsequently he leads the process of integrating Itedi with the Express groupwhich leads to the establishment of the Gedi group, one of the main European publishing groups. He currently holds the position of Chief Executive Officer and General Manager of Gedi Gruppo Editoriale, where he is committed to consolidating the position of Italian leader in digital transformation in the publishing sector, also through corporate acquisitions and targeted investments”.

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