REPRESENTATION
From goals to decisive penalties: Mastercard launches its UEFA Champions League 3 web competition to crown the most knowledgeable football fans
24/02/2024 | MIAMI, FL
- Are you “that” fan who knows by heart how many UEFA Champions League finals have been decided on penalties?
- Mastercard is giving football fans the chance to be rewarded for their knowledge in a new competition powered by Web3.
- Mastercard fans will receive the UEFA Champions League
MIAMI – April 24, 2024 – For football fans who can claim the biggest win in UEFA Champions League history, Mastercard has today launched its latest fan competition on Web3, which will reward players for their ball experience -foot and crowned the best fan.
During the 2023/24 UEFA Champions League, Mastercard cardholders from France, Spain, Germany, the United Kingdom, Italy, the United States, Mexico, Colombia, Brazil and Argentina will be able to enter the take part in a real-time football-focused competition, answering questions from the highest-scoring game to the year in which the first group stage in history took place.
Crowning the GOAT of Soccer Trivia
The competitions will start 30 minutes before the start of each match day of the UEFA Champions League, which will be played in the next Tuesdays, April 30, May 7 and June 1the latter taking place just before the final game of the season.
The winners of each round will receive tickets to UEFA Champions League matches and move up the competition ranks. The lucky winner of the standings after the semi-finals on April 30 will receive the grand prize of tickets to the final at Wembley Stadium in London.
Those who want to test their football knowledge on the competition can register at Priceless.com, where they will receive a special Mastercard X Champions League NFT card, which will be the key to the competition and unlock its prizes.
Players will also receive rewards for sharing their passion for football by recommending friends, family and fans to join them in the tournament. This includes a digital token “Share the Love of Football” and “Free kicks” which allows them to skip an in-game question.
Pass to Priceless: connecting digital and physical experiences
The UEFA Champions League trivia competition will be part of a new platform called Pass to Priceless, which will bring together Mastercard Web3 assets in a unified space.
As cardholders collect digital passes, in the form of NFTs, they will have access to experiences across Mastercard’s extensive sponsorship portfolio. Pass to Priceless combines physical and digital power to bring cardholders closer to their passions, such as sports, entertainment, music and gastronomy, among others.
Mastercard has been at the forefront of using new technologies to enhance the customer experience, having launched initiatives such as the Mastercard Artist Accelerator and collaborating on exclusive co-branded NFTs with organizations such as Major League Baseball and the GRAMMY Awards.
To sign up or get more information, including terms and conditions, visit https://connect.priceless.com/ucl
Pass to Priceless: Mastercard’s Pass to Priceless platform is powered by Moonpay. For more information visit https://connect.priceless.com/
2024-04-24 13:57:19
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