- The Mastercard Artist Accelerator seeks to connect select artists with specialist educators to help them learn and create on the Web3.
- As an effort to promote emerging artists, no previous experience with this technology is needed to participate.
- Furthermore, fans of the selected artists are also expected to participate in the experience to form new communities.
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As part of an effort to promote the musical talent of independent artists, Mastercard and Polygon announce the Artist Accelerator Mastercard.
This program will connect selected artists from around the world with specialist teachers who will help them learn and create on Web3.
“Our goal is to connect passion with purpose, spotlighting talented emerging artists and creating an interactive community that allows participants to learn, experience and grow together,” said Raja Rajamannar, director of marketing and communications at Mastercard .
Currently, Web3’s capabilities have the potential to open up a new way of creating music content; however, being in full development, it can be difficult for new creators to understand.
For this reason, Polygon has taken care to create a simple experience with a wide variety of content so that everyone can participate, Mastercard explained in a statement.
Mastercard Artist Accelerator seeks to train emerging talent in Web3
Through the program, which will leverage Web3 and blockchain technologies, five artists from around the world will be selected to learn how to build and manage their brands in the digital sphere, as well as take their musical talent to the next level.
Its duration is still unknown, but the company lets it be known that it will start in the spring of this year and will not last beyond 2023. It will be closed by a presentation that will be broadcast live on the internet.
Artists will be able to learn how to be their own representatives in virtual universes, how to create their own community and how to mint NFTs on the blockchain.
They will also have exclusive access to special events, music releases and other experiences.
A community experience
The Artist Accelerator also invites followers of artists to participate in the experience. This is because the program was conceived as a space for creators to coexist and expand their musical communities.
In fact, fans will be able and will learn together with the artists to refine their tools and knowledge of space.
“Music is a universal passion that inspires us, calls us and unites us; however, for new artists, breaking through can be a challenge. With the Mastercard Artist Accelerator, we are expanding access and driving connections through cutting-edge Web3 technology,” Rajamannar concluded.
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