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Marketing: Sendinblue passes the milestone of 100 million euros in annual revenue

Posted Jan 19, 2023, 3:01 PMUpdated on Jan 19, 2023 at 3:04 p.m.

The funding crisis in start-ups has (some) good. No more overbidding on fundraising, and place for financial results. In recent months, several French Tech start-ups have proudly displayed having entered the very exclusive club of centaurs, these start-ups whose annual recurring revenue (ARR) exceeds $100 million. This financial indicator, which is different from turnover, is a benchmark in the world of subscription software (“SaaS”).

After Aircall (telecoms), Silae (payroll) or Ecovadis (CSR), it is Sendinblue’s turn to announce that it has reached this threshold at the end of 2022. And this, while being almost profitable. “Since our debut in 2012, we have always had very few losses. The worst year, we had to lose a maximum of 4 million, ”says Armand Thiberge, co-founder of this Next40 member.

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