Manifatture Cigar Toscano launches “Terre”

For over two centuries the Tuscan cigar has been able to be recognized throughout the world as synonymous with excellence and Made in Italy tradition. And precisely to celebrate the mastery of the Italian tobacco supply chain, Tuscan Cigar Manufactures he created Terre. Available from today, this new product celebrates the Italian soul and the skills of local growers, paying homage to the history of our country.

The essence of Terre can already be understood from the name, capable of combining the Italian tobacco tradition and the prestige of the Toscano brand. This product, in particular, was born from the fusion of tabacco Kentucky 100% Made in Italy cultivated in Tuscany, Lazio and Campania. A innovative blendauthentic and controlled from seed to leaf. The soul of Terre reflects excellence and innovation but also tradition and modernityfor a cigar that can tell of a passion and a territory. The spicy notes of Tiber Valleythe spiciness of Pontecorvo tobaccol’uniqueness of Benevento tobacco they blend into a generously sized cigar: these are the aromas of Terre, as many nuances of taste as there are different cultivation areas.

But Manifatture Sigaro Toscano’s bond with growers goes beyond the production of Terre. MST collaborates with around 200 Italian agricultural companiessupporting them with a structured agreement. In addition to the purchase price based on the quality of the supply, various subsidies are provided, based on the quantity of tobacco delivered and the cultivated area. Furthermore, to ensure economic stability for farmers, the company advances up to 50% of the value of the supply and assigns incentives to young people who choose to continue the family business.
MST has launched a training project aimed at young farmerswhich provides development plans and economic support shared with sector associations to respond to specific needs.

Since 2023, MST has started the Agriculture 4.0 projecta digital monitoring system that supports growers in agronomic decisions, optimizing irrigation, pesticide treatments and the use of fertilizersimproving efficiency and reducing environmental impact. Manifatture Sigaro Toscano thus continues its commitment to promoting qualitythe sustainability and theinnovationkeeping alive the bond with its Italian roots and the pride of a centuries-old tradition.