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Macif in pole position to buy Aviva France

INFO LE FIGARO – The trade unions see in the Macif project a means of “preserving the future of employees” and therefore employment.

The sale of insurer Aviva France takes a decisive step this week. According to our information, Macif should enter into exclusive negotiations to take over the subsidiary of the British insurer which notably manages Afer’s life insurance contracts. In addition to the mutual insurer, four other candidates were in the running: the insurers Allianz, Athora (supported by the Apollo fund), Generali and the investment company Eurazeo. Macif’s offer would cover all of Aviva France’s entities: non-life insurance and life insurance.

Since the fall, Macif has been cited as a contender for the takeover of Aviva France, which employs more than 4,500 people. In January, Adrien Couret, its leader, confirmed the interest of the group, which has just married Aésio Mutuelle to create Aéma. He also mentioned Business complementarities” between Aviva France and Aéma, which aim to “Multiéquiper” in insurance products for its customers. Aéma is now present in non-life insurance, health and provident insurance.

3.2 billion euros

Macif’s candidacy has always had the preference of the trade unions of Aviva France, who see in its project a means of “Preserve the future of employees” and therefore employment. It remains to know the position on the subject of Gérard Bekerman, the president of Afer, the first association of savers in France with 760,000 members. He claims a right to «consultation».

Many rumors have circulated in recent months on the price that Macif would be willing to pay to get its hands on Aviva France. In January, L’Argus de l’assurance evoked 3.2 billion euros. In any event, the cost will take into account the presence in the bride’s basket of old life insurance contracts (“at known price”) extremely profitable for their holders and very costly for the insurer. They are at the origin of disputes between Aviva France and its customers, involving millions of euros.

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