‘Loyalty is under pressure these days’, says boss Heineken | Financial

Interview Dolf van den Brink:

–

AMSTERDAM – On Monday, May 25, 2020, Dolf van den Brink will fly from Singapore to Amsterdam in an empty KLM plane. He will start there a few days later as the new chairman of the board of Heineken. On his chair he finds a plastic bag with a can of coke and cookies. The cabin crew are not allowed to serve anything and wear ski goggles for fear of a corona infection. “An absurd and strange situation. I started during the biggest crisis for Heineken since World War II.”