Logitech’s official distributor, S-Rise (CEO: Sa Seung-mok), has announced that it will hold a special promotion for “Today’s House” from October 4th to 10th. The most popular products of Logitech Blue Microphones (hereafter referred to as Blue) participate in this promotion and discounts of up to 50% are applied.
■ Short content that fascinated digital natives
Short-form content is gaining popularity among Generation Z. Generation Z, called digital natives, easily access digital content at birth and respond sensitively to digital trends. The tendency of an entertainment consumer to quickly consume trends and prioritize entertainment over consumption is in line with the characteristics of short-form content.
Short form content, which reflects the psychology of users who want to quickly consume various content in a short time, causes anyone to easily become a content creator. In fact, over 60% of TikTok’s direct content creators are said to be users.
In the midst of a flood of digital content, many people dream of becoming famous short forms and short form creators thanks to the craze for short form and short form content that can provide more intense fun in a short time. We are introducing three essential short form content elements that will help create content for “novice short form trainers” in the emerging short form market.
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■ Excellent image quality Supported vertical shooting mode, Logitech Stream CAM (STREAM CAM)
Clear image quality is important for attracting viewers with short-form content that is less than a minute long. Logitech’s STREAM CAM, which accurately tracks the subject by shooting a vertical video with a 9:16 aspect ratio suitable for Instagram release and TikTok upload along with high image quality, can be a good option.
Logitech’s STREAM CAM, which supports FHD resolution at 60 fps for seamless, natural and sharp recording and streaming, is a Full HD glass lens that offers a viewing angle of up to 78 °, allowing you to use a wide range of shooting. Intelligent auto framing mode adjusts the subject to be in the center of the screen even with frequent movements, so you don’t need to worry about leaving the screen.
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It is compatible with short-form content production and various video conferencing applications, and a premium dual microphone is mounted on the front to record voice without a separate microphone. Logitech Capture and built-in artificial intelligence support intelligent autofocus and exposure adjustment with facial recognition that react to changes in the surrounding environment and focus with precision. In addition, various webcam control functions are supported, such as electronic image stabilization, linking multiple cameras, real-time text overlay and scene transition effects. Logitech Stream CAM can be selected between two colors, black and white, and supports stability and high video bit rate at the same time by connecting it with a USB-C type 3.1 cable.
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■ Don’t miss audio for high quality video: Logitech Blue Yeti X (BLUE YETI X)
To the extent that the success or failure of video content is said to be the presence or absence of audio equipment, the audio equipment of the content can be an important factor in determining the concept and quality of the content.
Logitech BLUE YETI X is a USB microphone designed for professional streamers and content creators, making it easy to create high-quality content on a variety of platforms. It supports 4 pickup models and supports studio sound customization options, as well as the use of presets with dedicated G HUB and Blue VO! CE software.
The intuitive design is also a big plus for novice creators facing new challenges. It retains the retro feel and design identity of the existing blue Yeti microphone as much as possible and has a matte surface resistant to fingerprints and oil in a dark gray color. It features a design that doesn’t change likes or dislikes with an elegant design that is stronger and more luxurious through a metal housing.
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Logitech Blue Yeti X intuitively displays voice level through high-resolution LED metering, and a multi-function smart knob allows for real-time adjustment while streaming. For creators who want to create their own signature sound and blend it into content, the Logitech Blue Yeti X is an irreplaceable product.
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■ Affordable Microphone for Beginners and Beginners – Logitech Yeti Nano
For those looking for an affordable USB microphone, the Yeti Nano is the most suitable product with its aesthetic design.
It supports 24-bit 48kHz recording, enabling high-quality recordings with realism. Its compact size fits any desk and its plug-and-play instant streaming function is suitable for single media users. By activating the Blue VO! CE effect of the Logitech G HUB software, various presets are provided and the equalizer can be adjusted in real time to suit the situation and place.
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It is the most compact size among Blue Microphone’s Yeti USB microphone range and supports plug-and-play, so it can be used in both Windows and MacOS operating systems without separate setup and installation. Furthermore, it is useful because it can be connected to a mobile device such as a smartphone or tablet using additional sex.
Additionally, various Logitech products such as the Logitech BLUE YETI Aurora collection, which were recently released in Logitech Snowball iCE, White Mist, and Pink Dawn colors, are an affordable, retro-designed USB condenser microphone. a place.
About 80% of Generation Z consumed an average of 96.2 minutes of short content per day. For those who dream of creating short-lived content with their own personality, or for users looking for a high-end mid-range microphone, this promotion of the blue “Today’s Home” microphone is quite noteworthy.
Detailed Logitech Blue event details and discounted products can be found on S-Rise Co., Ltd.’s “House of the Day” detail page.
