Tidart will be responsible for developing Lladró’s actions internationally in the purchase funnel phases.
Lladró, world leader in design, manufacture and distribution of art porcelain creations, awarded to Tidart Digital Media & Data Agency its management of digital media worldwide in countries such as the USA, Japan, the United Kingdom, Spain, Canada or Italy, among others. The brand thus joins Tidart’s client portfolio, belonging to sectors as diverse as fashion, tourism, or pharmaceuticals.
Lladró has trusted Tidart to develop digital actions with a performance objective. To make it, Tidart will design and implement a multi-channel strategy to maximize Lladró results.
For its part, Tidart will be in charge of strategic consulting, planning, comprehensive purchase of digital media, market analysis, or detailed optimization of the results, among other tasks, during all phases of the purchase funnel. What’s more, will bring to the brand a deep expertise in market research and consumer insights, with a team that integrates great digital marketing professionals and data scientists to achieve the best results in each campaign.
Cristina Egido, Global Marketing Director of Lladró, assures that they are very satisfied with the proposal developed by Tidart, since they suppose «new ways to reach consumers with messages that are truly relevant to them and effectively«. Likewise, Carlos Molina, CEO of Tidart, comments that “this alliance with Lladró supports the work we do every day for major brands, and encourages us to continue betting on the latest technologies applied to digital marketing.”
Press release.
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