“I’m happy for Banana Split and for my apple. We’re sticking with fruit”
A shock statement that does not prevent the piece from affording a second youth –after the recovery of the Fatals Picards– Today. As proof, the song was chosen by Apple to accompany its advertising spot for the new yellow iPhone 14 and iPhone 14 Plus. Result ? In less than 10 days, the video has been viewed almost 8 million times on Youtube. Lio told Le Parisien that she was “proud and delighted” that her tube was used by the American giant. Normal, the Luso-Belgian singer will receive a nice jackpot in performing rights. “I’m happy for the Banana Split and for my apple. We stay in the fruits“, she reacts with humor. Just like Jacques Duvall, her ex-husband and author of the title with Jay Alanski. “It’s great, I think my accountant will be happy!”, He reacted.
Enough to relaunch Lio’s career, ex-coach at The Voice ? In any case, several artists have suffered the same fate thanks to the Apple brand and their advertising campaigns. As with Yaël Naim when his single “New Soul” was used to promote the MacBook Air in 2007 and had thus benefited from worldwide visibility.
