LG, the renowned electronics company, has recently announced the pricing for its highly anticipated lineup of OLED TVs for 2024. The G4 and C4 models are set to hit the market in March, offering consumers a range of options to choose from. With the G4 being touted as the brightest OLED TV on the market this year and the C4 promising improved brightness and color, LG is aiming to solidify its position as a leader in the high-end TV market.
According to LG, the G4 will surpass its predecessor, the G3, in terms of brightness, making it a standout choice for those seeking a truly immersive viewing experience. Additionally, the company claims that the G4 will also deliver enhanced color reproduction, further enhancing the visual quality of content. On the other hand, the C4 is expected to offer a slight improvement in brightness compared to the C3, making it an attractive option for consumers looking for a more affordable yet high-quality OLED TV.
The pricing for the 2024 OLED TV models has been revealed by LG, giving potential buyers an idea of what to expect. The G4 series will be available in various sizes, ranging from 55 inches to a whopping 97 inches. However, it’s worth noting that the largest option comes with a hefty price tag of $25,000, placing it out of reach for most consumers. The C4 series, on the other hand, offers more affordable options, with the smallest 42-inch model priced at $1,500.
It’s important to keep in mind that initial pricing for these models is generally higher than their 2023 counterparts. However, as the year progresses, prices are expected to drop and reach their lowest points in the fall of 2024. This cyclical nature of TV pricing allows consumers to make informed decisions based on their budget and desired features.
LG’s decision to reintroduce the 97-inch option with the G4 is a notable move, as it hasn’t been available since the G2. While this size may not be suitable for most buyers due to its exorbitant price, it showcases LG’s commitment to offering a diverse range of choices to cater to different preferences and needs.
Although we have yet to conduct our own hands-on testing of the C4 and G4 models, we had the opportunity to preview them at CES 2024. Our team at CNET is eagerly awaiting the chance to thoroughly evaluate these TVs in our lab, where we will compare them to other high-end OLED TVs, including those from Samsung. Until then, we continue to recommend the C3 as the best overall high-end TV option.
In conclusion, LG’s announcement of the pricing for its 2024 OLED TVs has generated excitement among consumers and industry experts alike. With the G4 and C4 models set to hit the market in March, LG aims to captivate buyers with their improved brightness, enhanced color reproduction, and a wide range of size options. While the initial prices may be higher than previous models, the expected price drops throughout the year will provide more affordable opportunities for those looking to invest in cutting-edge TV technology. As LG continues to push boundaries in the TV industry, it remains a brand to watch for anyone seeking a premium viewing experience.
