Learn the truth about Al-Ahly’s profits from social media

Egyptian media reports revealed in the past hours that Al-Ahly received around 17 million euros in profits from the club’s social media sites.

Reports confirmed that Al-Ahly receives about more than a billion pounds from sponsorship, and 17 million euros – about a billion Egyptian pounds at the current exchange rate – from social networking sites This number represents about 38% of income of the Red Giant, and is considered to be the club’s second source of income after the Football team – sponsorship – so Al-Ahly is considered a major power shopping in Egypt.

Through research, Yalla Koura came up with a report that talks about the income of clubs from social media sites He follows a network called “HORIZM,” which is a network specialized in analyzing on social media sites for sports clubs according to different sports around the world. .

The network revealed that Al-Ahly is ranked 17th in the world among the clubs that receive the most profits from social networking sites, and is the only Arab and African club on the list of 20, and is also a ‘ better performance than clubs such as Atletico. Madrid and Borussia Dortmund.

Manchester United tops the list of the top 20 clubs, with an income of 139,804,232 million euros, followed by Real Madrid with 129,925,933 million euros, then Barcelona with 109,350,766 million euros.

Al-Ahly is also on the list of the 20 clubs with the most followers on social media, and is in 16th place with 43,617,142 million followers, in a list topped by Real Madrid and Barcelona , by a huge margin from the rest of the clubs.

This report was published at the beginning of 2024, and it is not 100% accurate in terms of profits, and profits are based on certain estimates and their own expectations, since it analyzes the impact of the public and its value to the club in sponsorship deals. on digital platforms, as clubs do not announce profits on social media websites.

Clubs also benefit from social media sites not only from viewing rates and interactions on personal pages, but also from advertisements that are indirectly published, such as announcing a deal in person. -sponsoring or advertising a specific product, taking advantage of the large audience. interaction.

It is worth noting that all this money did not go into the club’s finances, because it measures the level of popularity of each team and estimates the influence of each fan on network sites. social in each country To prove this, based on the same criteria previously, it was estimated that the Egyptian League received profits of 22 million euros. amount