Lean Company, a company specializing in women’s clothing, announced that it would participate in ESG management for a sustainable earth such as climate change and ecological environment protection. We practice an eco-friendly life in our daily lives through the ‘Save the Earth’ campaign, which presents to customers after purchasing clothes in an eco-bag instead of a shopping bag.
This campaign is a packaging material that can be used multiple times for paper shopping bags that are currently being used, but the campaign is going a little further to create an opportunity for customers to join together for a sustainable environment.
The free eco bag has a simple design and bright yellow color, so it can be used for a daily look, travel or picnic, or as a sportswear bag.
In addition, Lean Company actively encourages employees to take small actions to protect the environment, such as e-reporting, using tumblers, and reusing paper boxes or paper, and provides discounts when using tumblers at the in-house cafeteria. We encourage various participation so that small practices in daily life can become a part of the company culture, and we are thinking about and taking action together with the members of the company.
An official from the company said, “We wanted to participate together with customers and in-house members so that our small practice could become a daily life without difficulty. We hope that it will be an opportunity to participate in climate action even a little, and we will continue to support it in the future.”
The ‘Save the Earth’ campaign conducted by Lean Company consists of 345 offline stores nationwide and fashion curating specialized malls, such as 「Lynn」, 「Line Addition」, 「Kenneth Lady」, 「Nouboten」, etc. It is an on-offline campaign that runs concurrently in “Shop”.
