Le Labo: The Story Behind the Olfactory Stardom of Santal 33 – Celebrity Favorite Fragrance

Entering the fascinating universe of niche perfumery, And Labo stands out as a masterpiece born from the visionary minds of its creators Fabrice Penot y Eddie Roschi, former L’Oréal executives. From emergence in 2006the brand has been characterized by its aesthetics minimalist and an unwavering mission: to transmit a unique craft that embodies the essence of olfactory distinction.

In a world where perfumery It becomes an art form, And Labo has achieved recognition by creating fragrances which are not only exceptional, but have also become the favorite scents of prominent personalities, including celebrities such as Justin Bieber.

The story behind Le Labo

The journey of Le Labo begins with the creation of Santal 33a fragrance that, in its early days, went unnoticed as an unreleased perfume.

Despite its modest beginnings, the Santal story 33 takes an unexpected turn thanks to chance events. The custom candle commission for the Gramercy Park Hotel marked a crucial milestone, catapulting this fragrance to olfactory stardom.

What celebrities use this perfume?

The true rebirth of Santal 33 It came in 2010, during a soccer match, when Fabrice Penot discovered that a man was carrying with him the fragrance he had created as a modest room spray. This chance meeting marked the beginning of the legend of Santal 33 as a cult perfume.

With captivating notes of sandalwood, Egyptian papyrus, leather and a masterful blend of ingredients, this fragrance became the signature choice of notable figures such as Meghan Markle, Alexa Chung y Ryan Reynolds.

Instagram: @lelabofragrances

What does Santal 33 smell like?

Imagine being alone on the wide plains of the American West, firelight caressing your face under a deep blue sky. Just you and the soft desert wind. Total freedom. This is how the brand describes the sensory experience of its fragrancetransporting you to a moment of sublime solitude and connection with the immensity of the world.

2024-01-18 01:17:30
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