In a video on Instagram, Kylie shared a glimpse of the relaunch and headed the post: “May I introduce: The new lip kit. Smear-proof, vegan, light, wearable for 8 hours! I gave @kyliecosmetics a little makeover. Coming soon. “
Kylie first launched her lip kits in 2015 when she was just 18, and the products sold out in less than a minute at the time. The relaunch news comes after the Keeping Up with the Kardashians star’s beauty firms hired new CEO Andrew Stanleick, who has been Coty’s Executive Vice President for America since 2017. Andrew said, “We have a clear plan to accelerate growth and ensure these companies continue to deliver great products that are new, innovative and sustainable.”
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