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Kwai has a new CEO in Brazil

OR Kwaishort video app, announces news for the Brazilian operation. Claudine Baimawho took care of the marketing e brand namehas just been promoted and assumes the position of general manager.

The executive has already directed teams to Latin America, Europe and AfricašŸ‡§šŸ‡· He has worked in companies such as Sony Pictures Entertainment, Sony Television, Globe, Discovery networks And Netzmark E-commerce.

“I want to contribute to the consolidation of the position that Kwai has conquered in the national entertainment industry in such a short time and to the construction of this success story which is only just beginning“Claudine noted.

Kwai Brasil also communicates it Andre Sobralwho has already worked with brands such as Casas Bahia (Via) and Grupo PĆ£o de AƧĆŗcar, assumes the role of head the marketing from society. Erika Diaswho worked at Grupo Bandeirantes and Porta dos Fundos, is the new one head of creators and partnerships.

Professionals join the Amanda Nogueira (ex Folha de S.Paulo ed Editora Globo), which has been in Kwai Brasil for three years and since January 2022 head of functioning of the contentsreporting to Claudine.

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