The cumulative box office in 3 days exceeded 28 million yuan
Kunming Cinema Box Office Records New High
A call for “Chinese New Year in situ” and 7 Chinese New Year films made this year the strongest Chinese New Year file in history. Big data shows that on the first day of the Lunar New Year alone, the national movie box office exceeded 1.7 billion yuan, and the total number of movie viewers was 34.03 million, setting a new record for the total single-day box office and total attendance of Chinese film history and breaking the single-day box office record for the global single market.
At the same time, Kunming also set its own box office record. On the first day of the Spring Festival, the box office of Kunming Cinemas was 11.807 million yuan, the highest ever in Kunming’s history. As of 19:00 yesterday, the cumulative box office of Kunming in 3 days reached more than 28 million yuan. During the prime time, most of the shows were already full early, and the best movie seats were “slow in hands”. Even the theaters outside the third ring were overcrowded. Brain-burning, tearing, fantasy, comedy… a variety of flavors served the citizens a gluttonous meal.
There is always a movie for you
For entertainment, watch “Detective Chinatown 3”, feel family affection and tears, and be elected director Jia Ling’s debut novel “Hello, Li Huanying”. To open my mind, I rely on “Assassination of the Novelist”. The dual enjoyment of vision and acting must of course pick “Order of the Gods. …
Comedy, action, suspense, fantasy… The biggest feature of the Spring Festival this year is the “completeness” of tastes. The top three films leading the box office are “Detective Chinatown 3”, “Hello, Li Huanying” and “Assassin of Novelist”. From a word-of-mouth point of view, “Detective Chinatown 3” went flat and low. Although the local filming rate has been around 40% far exceeding the others, and the box office performance is also the most eye-catching, it cannot stop the Douban score from falling from 6.8 to 5.9. “Hello, Li Huanying” has a ranking rate of about 20%, but the attendance rate has been “leading”, Douban scored 8.3, Douban 60 thousand people gave a four-star high score, nearly 50,000 people gave five-star praise, or become The biggest “dark horse” in the Spring Festival stalls. “Assassination of Novelists” Douban score of 7.5, currently maintained at 7.1.
The reporter checked through platforms such as Maoyan and Meituan, and the top three movies at the box office were hard to find in prime time positions, and only corner seats were left. The reporter visited and found that most of “Hello, Li Huanying” was for family viewing, and the majority of couples and young couples chose the other two films. Ms. Tong and her parents came out after watching “Hello, Li Huanying” together, and the mother and daughter both had red eyes. “I cried two tissues and a mask wet. I laughed so happily in front, and there were so many tears in the back. The phrase in the movie,’People are always glorious when they refuse to admit defeat,’ touched me very much. The good movies of the People’s Republic of China are the best for bringing family relationships closer.” Ms. Tong said.
The increase in the number of theaters leads to an increase in the audience
In the past 10 years, the Spring Festival stalls have set new box office records every year. In the Spring Festival, going to the cinema to watch movies is also becoming a consumer option for more Kunming people. “The continuous improvement of the Spring Festival movie market has many factors. The first is that the quality and quantity of Spring Festival movies have been significantly improved and increased. The increase in theaters and the development of digital technology have also attracted more people to enter the theater. “Chen Jie, president of the Kunming Film Distribution and Projection Industry Association, said that the popularity of the Spring Festival schedule did not burst suddenly, but showed a characteristic of continuous increase. “Looking at the whole city, there will be a cinema within two or three kilometers in each area, so that everyone can watch movies without going far, which stimulates the consumer demand of citizens to a certain extent.”
The movie market continues to be hot, and epidemic prevention and control cannot be relaxed. Chen Jie introduced that as early as the Spring Festival, the district health and epidemic prevention departments conducted health and epidemic prevention inspections and guidance on the city’s film market. All theaters in the city also follow the national epidemic prevention and control requirements, lengthen the interval of filming, and try to disinfect once at the end of each film. You are required to show your health code and wear a mask when you enter the theater. There is a body temperature test at the entrance of each theater, and prevention and control work is done to make citizens more at ease. (Reporter Yao Danping)
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