Kuaishou‘s “Enjoy the Four Seasons · Seaside Nomad Season” successfully ended with all the talented singers performing the special autumn edition Live
Follow the bird’s lead and feel the freedom of music. Recently, the Kuaishou concert “Enjoy the Four Seasons Seaside Nomad Season” came as the autumn romance was recorded.
The entire show was broadcast live only on the Kuaishou platform. In the live broadcast room, veterans were busy calling out their favorite singers as they wrote down the memories and emotions evoked by classic songs. Data showed that the total number of between – live broadcast operations that night 14.12 million, and veterans enjoyed music At the same time, it also left an unforgettable night. Topics such as “Those years are already 13 years ago”, “No one can deny those years when Hu Xia Quan opened the mic”, “Yu Kewei was so sad when he went beyond the world”, etc. quickly stayed in the main movement. listings on social platforms, and the entire show was listed 34 top hits on the entire network’s hot list.
A powerful performance of the special version of Live at the beach, with interwoven warmth and enthusiasm
At the beginning, Su Yunying’s song “Please do whatever you want here” energized the audience, and people moved to the rhythm of the music; Hu Xia Shenxian’s cover of “Zhang San’s Song” inspired a chorus of clean and clear songs; from the entire audience. “Neon Sweetheart” immediately brought the audience back to the 1990s, bringing back memories.
Pieces of classical or popular music flowed slowly with the sea breeze. Not only that, many songs such as “Reflection of Life”, “Passing Through the World”, “Those Years” and other songs voted by users were successfully converted that night, giving a special version of the beach live for the audience. . In addition, the interaction between the singing guests and the audience also made this concert a two-way journey between music fans and singers.
The old iron poll playlist was turned, and the live broadcast was full of fun and interaction
As the “guest”, Su Yunying from Sanya started teaching the Hainan dialect on the spot. The audience in the live broadcast room said it was “harder than listening to English”. Yao Chen learned the “secret of Yao dance” on the spot after some instruction, Hu Xia “completely failed to learn”. To satisfy the audience’s desire in the live broadcast room, Hu Xia and Yu Kewei sang “Do You Know” live acapella, “It was raining and the wind blew violently last night, and no I could get rid of what was left after a heavy sleep.” They were surprised from the moment they started singing.
To allow users to enjoy music to the fullest, Kuaishou’s “乐OverFour Seasons· Seaside Nomad Season” also launched #乐OverFourSeason and #AutumnCollector themed challenges to encourage veterans to discover to play the beauty of autumn and the special paths of autumn, using images and music to keep your sense of autumn. To date, the relevant videos have been viewed nearly 70 million times. In the videos released by veterans, both the joy of the music cover and the comfort of the waves of wheat blowing in the wind are conveyed through short Kuaishou videos.
Use music to connect users, Kuaishou “Enjoy the Four Seasons” and explore the beauty of singing
Music is a unique form of emotional expression that can directly touch people’s hearts across language and cultural barriers. At the same time, as an effective social media, it can quickly shorten the distance between people and promote communication and interaction between them. Among them, “Fun Seasons” is a big music IP launched by the Kuaishou platform, aiming to connect users through music and express the beautiful feelings and ideas of life in the changing seasons.
This time, Kuaishou chose to sing on the Sanya beach for “Enjoy Four Seasons · Seaside Nomad Season”. provided by the music. Singers of different styles not only meet the different needs of consumers for music, but also leave unforgettable memories for the audience at the time of the accident. Whether it’s the custom-voted playlist during the warm-up period or the interesting interactions during the live broadcast, it increases the user’s sense of involvement, which ‘allowing music to truly connect people online and offline, and to achieve emotional communication and feeling.
Although Kuaishou’s “Happy Four Seasons · Seaside Nomad Season” has ended, the story of “Happy Four Seasons” continues. It is reported that Kuaishou’s “Happy Four Seasons Guan Sihui Lianmai Singing Bureau” will be launched at 7pm on October 18th. Mystery guests will compete in talent and beauty contests making this autumn exciting! Make an appointment for this live broadcast on Kuaishou from now on, and you can also win amazing gifts.
