“Kaewsan” hit Soft Power, not plastic surgery Don’t get distracted by the culture of the people in this city.

“Kaewsan” slams the government’s “Soft Power” which is being heavily criticized, pointing out that it is not plastic surgery. Don’t get distracted and try to do plastic surgery on the culture of the people in this country and this city. Don’t hold back. “Don’t be fooled into barking out your hunger at any piece of meat you can see in the water.”

Very interesting today (3 Dec. 2023) Mr. Kaewsan Atiphothi, independent academic. Issue an article in the form of a question-answer on Soft Power, not plastic surgery. The content states that

“Ask: What is Soft Power?

Answer: It’s better to answer this way…I would like to ask: If talking about England Is there anything that you admire, want to travel with, want to have, want to imitate with him?

Q: I want to go watch the FA-Cup, go to Buckingham Palace, see a museum, compete in a horse race over an obstacle course, send my child to study in England, etc.

Answer: What I have just said is the soft power of England that has developed and formed. naturally accumulated according to one’s roots The British government just showed up to investigate. Let’s ask the relevant group. Then consult and agree to put in place measures to help and promote As far as possible within the framework of the state only The reason is because it is thought that it is a useful face in trade and international relations as well.

Question: The state is bossy, can it create soft power?

Answer: No, it can only be an alliance to help promote. Like the FA-Cup, it is an evolution in their own sports society. Enough quality casts a shadow on the face of England. We later cheered and cheered each other saying that this is our soft power.

Q. See the government committee? Announcing that Songkran will be a soft power for Thailand and a super festival in the world. Let’s splash water all month long.

Answer: Songkran is a tradition. Originally there was only one day. Then later it was extended for another two days so it would be a day to go home and reunite with the family. As for the flowing day That is, it flows to Phra Pradaeng. Chonburi followed suit. That is a local tradition. The government will arrange it in other provinces. Arranged in order for the entire month and country as well. In this way, it is a fake, a fictitious article. The villagers didn’t want it. I don’t come out to splash water either.

If you do it, it’s like plastic surgery. Just create a new face to deceive the world. Staying with the same face and decorating it to look clear and fresh is enough for living in this world. Anyone who has had facial prosthetic surgery to the point where their face is unrecognizable? Please don’t get distracted and come to do plastic surgery on the culture of the people in this country and this city.

Question: Isn’t there something in Thailand that can be decorated and managed to make it famous in the world?

Answer: If only it casts a shadow for the world to see and admire. I think that the cultural traditions that surround our monarchy are very strong. Therefore, when foreigners come to see the Grand Palace and Wat Phra Kaew We should add a museum that compiles these images and information as well. Including the procession of Phra Phayuha Yatra on the Irrigation Path, the Royal First Na Khwan Ceremony, etc.

The same is true of Thai food and Thai fruits. If you know how to develop a system-wide strategy, then let Thai restaurants around the world be your flagship. It could go very far.

Can I ask about Thai movies and Thai fashion?

Answer: I still don’t see the potential for integration. that will create a strong production group For example, we have the Thai fabric group. But the design group fashion group Brand name clothing production group They have to have the skills together to create soft power in French fashion. There is no potential like this at all.

Q. In conclusion, regarding soft power, what should the government be able to do?

Answer: Don’t bring this up. Do not undergo surgery to create a prosthetic face. Choose a potential target It already has an identity and a cost to add to it according to his original design. In this way, results will be seen. That understanding must give the project a traditional name, such as the project to develop a Thai kitchen into a world kitchen. Chaloem Phrakiat Museum of Art and Culture Project, all of this without mentioning the word Soft Power at all.

Soft Power is just a shadow, not an identity. Don’t be fooled into creating shadows. People are not dogs. Don’t be fooled into barking out your hunger at any piece of meat you can see in the water.”