(Full news) Canadian king Justin Bieber (Justin Bieber) joined the Swedish fashion brand H&M!
Bieber recently accused H&M on social media of printing his portrait and song lyrics on T-shirts, tote bags, cell phone cases, etc. without his consent. According to reports, H&M initially claimed that the collaboration was licensed, but later removed the entire series of products, but has not yet admitted to the infringement, only saying that it respects Bieber and this collaboration.
Bieber posted a limited-time dynamic bombing of H&M on IG with 270 million fans. Without his permission and his consent, he has published a joint series with his portraits and his musical works by him. He was so angry that this series of products was all “garbage”, urging fans not to buy.
Initially, H&M responded to foreign media by email and said that this series, like other series, has been put on the shelves after proper review and approval procedures. However, under Bieber’s strong denunciation, the turmoil escalated: H&M decided to remove the entire product series, but the reason was not to admit the infringement, but “to respect this partnership and Bieber.”
According to H&M’s explanation, the two sides have a cooperative relationship, but the outside world does not know how misunderstandings occurred in the process.
