Jiah Choi Head of BBDO’s New York and Chicago offices

“BBDO New York and Energy BBDO Chicago are two powerful creative organizations in their own right. Each has complementary capabilities and talent, which is why they work so well together for our mutual clients. more on Power we will help accelerate growth and enhance shared capabilities for our partner clients,” said Nancy Reyes, BBDO CEO for the Americas.

This signing is one of Reyes’ most important since he joined BBDO last September.

“Jiah is an outstanding leader who truly loves our business. From building world-class creative agencies to leading integrated content marketing for Coca Cola clients, her combination of creativity and business acumen is exceptional. She is the right person. perfect for leading our teams. in New York and Chicago,” Reyes said.

Choi spent the last two years as President of Wieden + Kennedy New York, a place that holds a special place in her heart. When asked about her time at the agency, Choi said, “The magic at W+K is real, and I’m forever grateful to have had the opportunity to work with such an amazing group of people.

Prior to joining W+K, Choi helped launch Anomaly’s Los Angeles office, rising to CEO level and building relationships with clients such as Uber Eats, Facebook, Allbirds, Diet Coke and the Los Angeles Rams. He also previously worked at The Coca-Cola Company managing content and creativity on brands such as Sprite and vitaminwater.

“I’m excited about the opportunity to help BBDO NY and Energy BBDO build on their momentum for change. BBDO has a legacy of excellence and we are honored to have the opportunity to achieve it together,” said Choi.

Picture: Jiah Choi (CEO – BBDO New York and Energy BBDO Chicago) and Nancy Reyes (CEO – BBDO Americas).