The Angels
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It costs to compare to Jennifer Aniston with Kim Kardashian, but the Instagram account of the first is gaining followers with each passing day. In just one year, the star of “Friends” has become the queen of Instagram, breaking a Guinness record: more followers gained in less time. Aniston’s debut on the social network took the app by storm. Hours after her first post, where she showed an intimate gathering of the stars of the popular comedy, the actress surpassed the million-follower mark. At 51 years old, and without any product to engulf on the internet, Aniston achieved a feat that exalted as influencer.
A year after her brilliant presentation, the actress has 36 million followers and each of your Instagram stories goes viral in minutes. Aniston, who follows 461 people, has shared just 45 posts on the platform. The actress is followed by Hollywood stars, musicians, sports celebrities and millions of fans around the world. In front of her, the most powerful of the women on Instagram: Kim Kardashian, sees her throne reeling with the end of her series “Keeping Up With the Kardashians.” Kim leads on the platform, after her sister Kyle Jenner, with 197 million followers.
A crowd that not only admires her, but also consumes the products she sponsors on the social network. “We wouldn’t be who we are without ‘Keeping Up With The Kardashians.’ Although, if I’m realistic, I earn much more by posting a story on social media than with the entire season of television, “admitted Kim in an interview. In 2019, Us Weekly reported that Kim can receive up to € 500,000 for a sponsored post on Instagram. She is still the most prominent influencer today and uses her power by combining three different accounts: her personal one, her makeup line KKW Beauty and the underwear line Skims, which multiplies her presence on Instagram exponentially. Kardashian West claims that social media is “the most amazing tool ever invented to help brands.” His strategy is to maximize the use of each platform and use Instagram stories to share personal topics. Being controversial is another of her tools because that allows the public to talk about her.
The “The Morning Show” actress has already managed to dethrone Prince Harry and Meghan Markle and seems set to conquer her title of Queen of Instagram. Aniston, the unforgettable Rachel Green in the cult television comedy of the 90s, breaks records on the platform by sharing personal stories to the point that the demand to follow Aniston has been so high that the platform has collapsed. Since the initial excitement surrounding her account, the actress has not decreased her posts; promoting “The Morning Show,” sharing snapshots with his dog, from his Thanksgiving dinner with Jimmy Kimmel, and adorable photos from his past. “For me it’s fun, for the Kardashians it’s a profession,” said the actress a year ago, warning that she would not do promotions on her platform. But that doesn’t mean I don’t admire them. “Unfortunately, I must confess that I am very interested in everything related to the Kardashian-Jenners. It is one of my guilty pleasures.
Aniston is not usually a celebrity who gets involved in controversy, but she is learning. This end of the year, he shared in his stories a Christmas ornament dedicated to the pandemic and the reaction of many followers was violent and even aggressive, threatening to cancel. The actress caused quite a stir after posting an Instagram story of a COVID-related Christmas ornament that read, “Our first 2020 pandemic.” And although the stories disappear after 24 hours, the publication continues to roll through the networks. Many people online objected to Aniston’s Christmas ornament, calling it inappropriate, and said the celebrity was clearly “out of touch with reality.” Some fans have come to his defense, saying that the ornament is a mere joke. In any case, with her first big controversy on Instagram, the actress has added thousands of followers. Aniston learns from Kim and may one day soon dethrone her as well.
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