Jeju Air proposes a trip to Southeast Asia for office workers who are preparing to travel using their remaining annual leave during the year-end and New Year holidays.
Recently, many companies are encouraging the use of year-end vacations, and many office workers are using their remaining annual leave to go on year-end trips. In fact, last year, many companies recommended long-term annual leave, such as recommending vacation instead of year-end closing ceremonies and implementing an intensive vacation system, and the public service community also recommended annual leave such as the year-end and New Year holidays (December to January) in accordance with the civil servant work innovation guidelines announced by the Ministry of Personnel Management in July this year. The use of annual leave is encouraged by specifying a recommended period.
As this trend spreads, the actual number of year-end travelers is also increasing. According to the Korea Tourism Organization Data Lab, the number of domestic travelers who left overseas in the fourth quarter of last year was 6,520,116, which was 4.1% higher than the 6,264,250 in the third quarter, which is the peak summer season. In addition, according to the Ministry of Land, Infrastructure and Transport’s Aviation Information Portal System, the number of international air passengers in December last year was 6,953,361, accounting for 10.2% of the total number of international air passengers last year, recording the highest number of monthly passengers.
Jeju Air proposes travel to Southeast Asia to meet the increasing demand for year-end travel. Jeju Air currently operates Incheon – Bali, Batam, Manila, Cebu, Clark, Bohol, Bangkok, Chiang Mai, Vientiane, Hanoi, Danang, Nha Trang (Nha Trang), Phu Quoc, Dalat, Kota Kinabalu, Busan – Cebu, Clark, Bohol, Bangkok. ·Operates a total of 23 Southeast Asian routes, including Da Nang, Singapore, Kota Kinabalu, and Daegu-Cebu. there is. In particular, Batam, where Jeju Air launched a new flight on the 16th of last month, is considered one of the top three tourist cities in Indonesia. It is close to popular travel destinations such as Singapore and Bintan Island, so you can enjoy a variety of trips at once. It is also famous as a golf travel destination due to its mild weather all year round and the abundance of high-level golf courses that are ranked among the top 100 golf courses in the world. Jeju Air is running a promotion to sell Incheon-Batam route flight tickets at up to 40% discount until the 20th.
In addition, Vietnam, which is in the dry season from this month to February next year and enjoys warm and clear weather, is also considered a popular travel destination in winter. According to the Ministry of Land, Infrastructure and Transport’s Aviation Information Portal System, the number of passengers on Vietnamese routes in December last year was 916,553, accounting for 13.2% of the total number of international routes of 6,953,361, recording the second largest number of passengers after Japan.
Jeju Air is also holding a discount promotion for flights to Vietnam from the 21st to the 30th, available from the 1st of next month to March 29th of next year.
A Jeju Air official said, “As the yen has recently stabilized again, if you find it difficult to use your annual leave, we also recommend a trip to nearby Japan. We hope you enjoy your year-end travel with Jeju Air, which offers reasonable fares and convenient schedules.” He said.
What factors are driving the popularity of Southeast Asian destinations like Vietnam and Indonesia among Korean travelers during the year-end travel season?
As the world continues to battle the COVID-19 pandemic, many office workers are looking forward to using their remaining annual leave days to travel before the year ends. In this context, Jeju Air has proposed a trip to Southeast Asia, particularly Vietnam and Indonesia, to capitalize on the increased demand for year-end vacations. To gain insights into this development, we sat down with two experts from Korea Tourism Organization and Jeju Air to discuss the trend of year-end travel, its impact on the aviation industry, and the factors driving the popularity of Southeast Asian destinations among Korean travelers.
Firstly, we spoke with Mr. Kim, a representative from the Korea Tourism Organization, about the rise in year-end travel and the implications for the travel industry. He stated that the government’s efforts to encourage the use of annual leave have been effective, as reflected in the surge in domestic tourism during the 4th quarter of last year. Furthermore, with more workers taking advantage of their remaining days off, the demand for overseas travel has also increased. This trend is crucial for the recovery of the tourism sector, which has been significantly impacted by the pandemic.
Secondly, we interviewed Ms. Park, a marketing executive from Jeju Air, about their strategy to cater to this demand by expanding their routes to Southeast Asia. She highlighted that Vietnam and Indonesia are popular among Korean travelers due to their warm weather and diverse tourist attractions. In addition, the company is running promotions to make travel more affordable and accessible to customers. When asked about the impact of the stabilization of the Japanese yen on their marketing strategy, Ms. Park noted that while Japan remains a popular destination, they are also encouraging trips to nearby countries like Singapore and Thailand, which offer unique experiences at attractive prices.
As the conversation progressed, we explored the role of domestic tourism in stimulating the aviation industry and the challenges faced by airlines in maintaining safety protocols during the pandemic. We also discussed the future of international travel in the post-pandemic era and how airlines can adapt to changing customer preferences.
this interview provides valuable insights into the current state of the travel industry in Korea and the strategies being employed by airlines to encou
