James Blunt, the British singer and songwriter, is causing a stir with an unusual campaign.
James Blunt, the British singer and songwriter, is causing a stir with an unusual campaign. -X / @JamesBlunt
50-year-old musician James Blunt promises to change his name – under one special condition. The fans are enthusiastic and provide creative suggestions.
As Sky News reports, “James Blunt promises to legally change his name to the public’s favorite suggestion.” However, there is a catch.
This only happens if the reissue of his debut album “Back to Bedlam” reaches the top of the charts.
James Blunt: Creative name suggestions from fans
The fans didn’t need to be asked twice and were overwhelmed with suggestions. “Sky News” reports: “The most popular suggestion at the time of publication was Blunty McBluntface.”
This is, of all things, the name that Blunt explicitly rejected in an earlier interview.
The action shows Blunt’s sense of humor and his willingness to break with convention. It remains to be seen whether fans will actually manage to push the album to the top of the charts.
The name change is part of a larger campaign. People explains: “Blunt will re-release his 2004 debut album this month.”
The album celebrates its 20th anniversary and contains hits such as “You’re Beautiful”.
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