Jaeger-LeCoultre‘s new timepiece, the Reverso Tribute Chronograph
Swiss watchmaker Jaeger-LeCoultre has unveiled a new campaign that honors the Maison’s values of patience, humility, hard work and a long-term commitment to excellence that have dominated the Grand Maison for 190 years. This campaign, in collaboration with the Maison’s global ambassador Kim Woo-bin and the new Reverso Tribute Chronograph, compliments the behind-the-scenes efforts involved in creating the true moment, while highlighting the unique passion and technical expertise behind it. Jaeger-LeCoultre timepieces illuminate. In the released campaign, Kim Woo-bin completes a stylish and masculine style by wearing modern and classic clothes such as a black suit and blouson with the Reverso Tribute Chronograph Steel.
Jaeger-LeCoultre, a high-end watchmaker that has produced more than 1,400 calibers based on the Maison’s outstanding technical capabilities over its 190-year history and directly designs, manufactures and manufactures world-class watch movements, created an immortal watch in 1931. . creating a classic watch. It is the Reverso that has established itself as a classic of the 20th century and has many stories to tell. Reverso, designed to protect the dial in polo matches where accidents and violent movements are frequent, combines a design with a golden ratio motif, typical of Art Deco aesthetics, original technology, and work- crafts, and it has transcended the times and is very popular today. loved With elegant Art Deco lines and a rotating case, this representative model of Jaeger-LeCoultre has developed and launched more than 50 standards based on the Maison’s spirit of innovation that pursues originality and excellence in technological development and aesthetic design.
The main character of this campaign, the ‘Riverso Tribute Chronograph’, reinterprets the ‘Riverso Chronograph’ released in 1996 and pays homage to the origins of the Reverso, the essence of sports complexity. It has all the features of the Reverso Tribute line, and in particular, the display is different but the harmony of the two dials is unique. It has a simple Art Deco style that reflects the elegant aesthetic code of the Tribute Line, with a sunburst pressed front dial and a skeletonized back dial that allows you to see the dynamic movement and intricate shape of the movement. The Caliber 860 movement, created in the Maison’s manufacture with the Maison’s touch from design to production and assembly, can be said to be a re-creation of a special complication. It was made in a rectangular shape according to the philosophy of the Maison that the shape of the movement should be made according to the shape of the case. The round table and time display are placed in a rectangular case to provide high readability, while a large chronograph seconds display is attached to the top of the dial and a semi-circular 30-minute back indicator is attached to the bottom of the dial. dial, completing its elegant and original design.
The timepiece comes with two straps, a combination of canvas and leather with a buckle for easy strap replacement, and full leather material, so you can wear it in any mood at any time. As a watchman among witches, the touch of the manifesto developed by Jaeger-LeCoultre, which has held its position firmly in the ever-changing trends, is invaluable.
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