Throughout October 2022, there were numerous articles on detikOto that attracted the attention of many readers. One of them is an article that reviews stands for Beat on a Honda motorcycle. So, in case you missed it, here’s another news digest.
It is well known that the Honda BeAT is often called the motorcycle of a million people. Because, since it was first introduced in 2008, this self-driving scooter has sold tens of millions of units in Indonesia.
Even though it is very popular, not many people know what Honda Beat stands for. In fact, to this day, many still misspell Beat to be Beat. Even if the last two capitalized letters have their own meaning.
Honda Beat Deluxe. Photo: Dr. Astra Honda Engine (AHM).
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Quoted from Honda’s official website on Saturday (12/31/2022), the bike is called BeAT because its target consumers are beginners or basic level. BeAT stands for ‘Be Automatic’ or becomes automatic. Also, this name was chosen because in 2008, not many people liked automatic motorcycles.
Not only that, bearing in mind that ‘BeAT’ has another meaning, i.e. the beat or beat of the season, the commercial is synonymous with an acronym that is easy to memorize. Even then, the graphics also featured the ‘play’ and ‘next’ symbols which had a strong musical feel.
Well surely detikers still memorize, right, how about the ‘national’ Honda Beat anthem that often appears on private televisions?
[Halaman berikutnya: Sakti Juga! SIM Indonesia Berlaku di Negara-negara Ini]