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Isergebirgsbäcker Expands to Germany: Conquering Berlin

Isergebirgsbäcker founds a German branch in Zittau and wants to conquer Berlin

Jiří Koláček founded a bakery near Liberec in 2015 and now also supplies East Saxony to Dresden. Now the rest of Germany is his goal.

By Petra Laurin

3 min. Jizera Mountains baker Jiří Kolácek shows his best-selling products in his Zittau branch. © Rafael Sampedro/foto-sampedro.de

Jizera Mountains baker Jiří Koláček loves the German market. His sales are growing significantly faster there than at home. “The Saxon customer knows exactly what he wants,” says the Czech.

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2023-10-21 15:57:12
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