An American red wine brand has announced with great fanfare the launch of a wine in the colors of Oreo cakes. The reactions of wine lovers are numerous.
After grapefruit rosé or blue wine, will Oreo flavored wine soon appear on your cellar shelves or supermarket shelves? Barefoot wine brand, owned by California’s largest wine exporter E&J Gallo Winery, cast doubt on Thursday by announcing the launch of an Oreo flavored wine.
The famous American cupcakes consist of two round chocolate cookies placed around a white sweet filling. More than a century old, Oreo reported $ 3.1 billion in sales worldwide in 2019.
So are we going to be able to drink red wine mixed with Oreo? Not at all. If the label presented on Tuesday in the United States displays the colors and logo of Oreo, the bottle will simply contain a red wine with chocolate undertones. You won’t drink red wine with an Oreo taste. Barefoot promises “a wine that will make your taste buds explode in a chocolate delight”. So an ideal wine, depending on the brand, to accompany Oreos.
The announcement of this unprecedented partnership sparked mockery in the United States and France.
The largest wine distributor in the United States has just launched an Oreo-flavored red wine (at $ 25 a bottle).
There are wars that started for less than that … pic.twitter.com/aVTsvyUbvN– Thibaud Le Floch (@thibaudlefloch) December 8, 2021
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How much would it cost roughly to declare war on the United States? Because with Oreo flavored wine, I admit that my tolerance level is badly tested. pic.twitter.com/iDlKXd9i7c
– Jean-Noël Lafargue (@Jean_no) December 9, 2021
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The two bottles of wine will sell for $ 24.99 in the United States. For that price, you’ll get a box of Oreo. There are no plans to market this wine in France: shocked by this announcement, lovers of good bottles can therefore put … Oreo (or not) in their wine.
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