Have you heard of Dijon de Bijan?
Building on his success under the colors of the University of Texas at Austin, running back Bijan Robinson launched his own brand of strong mustard in August 2022.
La Bijan Mustardson.
Since the introduction of the Bijan Mustardson on the market, the athlete born in 2002 has not skimped on promotion, always betting on originality.
The “Bijan Mustardmobile” is the perfect example.
Also, you have to be a little crazy to associate Dijon mustard with donuts.
Well, people asked for more.
One year to the day after the launch of his condiment, Bijan Robinson is raising his game a notch by presenting us with a first commercial.
The concept is so bad that it makes it, in a way, enticing.
Falcons RB Bijan Robinson has his own line of mustard — Bijan Mustardson.
Now, he has his own commercial 🌭pic.twitter.com/aYmDRPzsBC
— Front Office Sports (@FOS)
August 22, 2023
It fits with the brand image.
Bijan was called 8th overall by the Atlanta Falcons in the last draft. Last week, during the preseason game against the Bengals, he dazzled from his first use.
.@Bijan5Robinson‘s first #NFLPreseason carry 🏃
📱: Stream #CINvsATL on #NFLPlus pic.twitter.com/PYNqdLUQhM
— NFL (@NFL)
August 18, 2023
Mustard-mayo, a good combo
Burger toppings are all the rage among young NFL prospects.
Will Levis, the quarterback selected in the second round of the 2023 draft by the Tennessee Titans, made sure he had mayonnaise in his fridge for life by teaming up with Hellman’s.
Making your name profitable is fine, but the two rookies will leave a bitter taste in the mouths of fans if they do not deliver the goods on the field.
(Credit : @bijanmustardson/IG)
#Bijan #Robinsons #Dijon #worst #RDS
