Anyone who conducts digital marketing with e-mails enters a legal minefield at the interface of data protection and competition law. In episode 78 of the c’t data protection podcast, editor Holger Bleich and publisher’s legal advisor Joerg Heidrich, together with their guest Dr. Martin Schirmbacher on the topic. Because some questions remained unanswered, a second part on the subject follows.
Schirmbacher again goes into earmarking and the prohibition on coupling. The expert explains how a newsletter consent must be revoked. Is it enough to point to a website or does every email have to include an unsubscribe link? And: Under what circumstances is a company allowed to record user behavior, such as counting opening rates or tracking link clicks, in order to research the interests of users?
Before that, however, the podcast is about a recent judgment by the administrative court in Hanover: With a sensational judgment on February 9, the 10th chamber of the court declared the employee control in an Amazon logistics center in Winsen/Luhe to be lawful. The hearing took place after an on-site inspection of the “crime scene”. c’t editor Christian Wölbert was present as a press representative at this extraordinary event and describes his impressions in the interpretation issue.
Episode 80:
Here are all the episodes so far:
(hob)