Internship Opportunity: Marketing Support in the Publishing Industry

Job Description

Hachette Livre International is the Hachette Livre subsidiary responsible for prospecting and developing the Hachette Literature and Illustrated, GAH (Alexandre Hatier and Diffusés Group), Larousse/Milan and Hachette Parascolaire funds with booksellers overseas and overseas.

Within the Trade marketing department, you will support 2 marketing managers in the Youth segment, for Hachette Illustré and the GAH and that of Practical/Extracurricular for the GAH Play Bac.

Your missions
1. As part of the launch of the new product prospecting campaign:
Creation and monitoring of presentation books on Power Point for the sales force and booksellers: synthesis of information, improvement of content and layout.
Development of the GAH POS book (point-of-sale advertising)
Creation of dashboards for operational monitoring of implementations and reservations under the supervision of Marketing Managers. Results analysis.
2. Supply of the monthly review of new developments for the GAH
3. Creation of e-mailing campaigns and thematic selections for booksellers
4. Updating publisher catalog references on Excel

2023-09-14 12:45:36
#Operational #Marketing #Assistant #Youth #Extracurricular #Practical #Hatier #International #Group #Malakoff

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Internship Opportunity: Marketing Support in the Publishing Industry

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