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Instagram wants you to tag products in your photos

03/23/2022 at 09:07

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Instagram tags will no longer only work for other accounts. Meta-owned app wants to expand its product tagging feature so that users can tag specific articles in their posts.

Until now, product tagging was only available to businesses and creators, but in the “coming months,” Instagram will allow to all users in the United States access labels. It is more than possible that after the US, other countries will arrive, including Spain.

tag a product works the same way as tagging another account– Users can add them to feed posts by tapping on specific areas of their image. Product tags are available for businesses that have a shop on Instagram.

Although creators often use product tags in sponsored content or in posts promoting businesses they partner with, People using the product tags will not receive anything if one of their followers makes a purchase through your post.

The company says the feature is intended to help people “support your favorite small businesses.”nHowever, Instagram is experimenting with affiliate shops, which allow creators to earn a commission when their followers make a purchase, elsewhere on Instagram. your application.

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