Instagram Revives MySpace Nostalgia with New Profile Music Feature: What You Need to Know

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Instagram is recalling the glory days of MySpace and adding a new profile customization feature that allows users to link their favorite song to their personal profile.

Announced to coincide with the release of Sabrina Carpenter’s “Short n’ Sweet” album, the feature launches on August 23 and promises to breathe new life into interactions on the network social.

Users will be able to choose a song from an Instagram-licensed selection, similar to the one available for reels and stories, and set it to play automatically when someone visits their profile . The maximum length of a song is 30 seconds, ensuring that the experience is enjoyable and not overwhelming. With this, Instagram not only gives its users a more interesting way to personalize their profiles, but it also gives artists a new platform to promote their music.

In addition to this Instagram it’s an attempt to reinvent the user experience and stay relevant in a social media market that seems to have reached a plateau in terms of innovation. It remains to be seen how the global community will receive this feature and how it will affect the way we interact with our profiles and others.