SOCIAL NETWORKS – A strategy already adopted by YouTube and Snapchat
Instagram is one of the most popular social networks in the world, but that doesn’t mean it doesn’t struggle with its competition. With its billion active users every month, TikTok begins to overshadow other platforms and makes people envious.
It is for this reason that social networks are trying to adapt the formula to their sauce. YouTube, for example, has launched into this field with its YouTube Shorts and Instagram launched its “Reels”, short 15-second videos to which you can add sound and various effects.
YouTube and Snapchat are already rewarding creators
In August, YouTube announced that it would pay up to $ 10,000 per month to people who post popular videos to Youtube Shorts. For his part, Snapchat is offering $ 1,000 to $ 25,000 to entice creators to post on its “Spotlight. “
In view of the efforts and the money expended to adopt their version of TikTok, the various services do not seem to be able to take off. For its part, Instagram announced in July that the company would also launch a reward program for creators.
Variable rewards
According to articles by TechCrunch and of Business Insiders, the amounts affected vary from one creator to another. There does not seem to be any r (…) Read more on 20minutes
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