– Instagram now allows up to 20 images or videos in a carousel post
– The “photo dump” trend is reinforced with the doubling of the carousel option
– Instagram introduces “Views” as a uniform metric for all content formats
Instagram has introduced a new feature that allows users to share up to 20 photos or videos in a single carousel post. This change doubles the previous limit of 10 images or videos per post and supports the increasingly popular trend of “photo dumps,” where users share a collection of snapshots and snapshots rather than one perfect image.
The new feature also brings Instagram closer to TikTok’s carousel option, which already allows for up to 35 images per post. While some users welcome this expansion, it might feel like overkill for others who prefer simple and focused image sharing. Especially at a time when Instagram offers a variety of formats like Reels, Stories, and Notes, adding more content in a post might make the app feel too cluttered for some.
In addition to expanding the Carousel feature, Instagram has announced that it will introduce views as the primary metric for all of its formats, including Reels, Photos, and Stories. This change is intended to make it easier for creators to better analyze and compare their content across different formats.
