Italian Bike Innovator Unveils Controversial New Groupset
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Ingrid Components, a high-performance Italian bicycle parts manufacturer, has created a stir with its newly revealed road bike shifters and accompanying groupset. First showcased at the Bespoked show, the innovative—and some might say controversial—design is already sparking debate among cycling enthusiasts.
The centerpiece of the new system is a unique set of “brifters,” combining brake and shift levers into a single unit. Unlike traditional systems, Ingrid’s brifters utilize a push-pull mechanism for shifting, a departure from the industry standard. ”With these, you pull the shifter from left to right to change one direction, and push to shift into the other direction,” explains a source familiar with the technology. This, coupled with the integrated brake lever, adds a layer of complexity to the design.
The “Cybertruck” of Bike Shifters?
online reaction to Ingrid’s design has been mixed, to say the least. Some have likened the aesthetic to that of a Tesla Cybertruck, highlighting its angular, industrial look. While the company champions its innovative approach, the unconventional design has raised concerns about ergonomics. “But what appears to be causing such a stir online is the way the levers look,” notes one observer. “Sure, they’re er…industrial, but they also don’t look entirely ergonomic. Sharp edges and tired hands do not a cozy user experience make.” The practicality of using the full palm to shift, especially while riding in the drops, is also being questioned.
Adding to the intrigue, Ingrid Components is partnering with Formula brakes for the complete groupset, suggesting disc brakes will be a key feature.While a 12- or 13-speed drivetrain is suspected, official confirmation is pending. The company anticipates a release around October of next year,though this is subject to change. The estimated price is €1,000.
addressing the criticism, Ingrid Components drew a comparison to SRAM’s doubletap system, stating, “there are still people that hate double tap, but they’ve never used it.” This suggests a belief that the unconventional design will prove its worth once riders experience it firsthand.
Only time will tell if Ingrid Components’ radical approach will revolutionize road cycling or remain a niche curiosity. The company’s bold move, though, is undoubtedly pushing boundaries and sparking a much-needed conversation about innovation in the cycling industry. The upcoming months will be crucial in determining the success of this enterprising project.
Visit Ingrid Components’ website
Ingrid Components’ New Groupset: Innovation or Gimmick?
Ingrid Components, an Italian bike parts manufacturer, has recently unveiled a radical new road bike groupset featuring uniquely designed shifters. While the company champions its innovative approach, the unconventional design has sparked heated debate online. We sat down with cycling journalist and tech expert, Michael Henderson, to delve deeper into the controversy.
A Cybertruck for Your Handlebars?
Senior Editor: Michael, let’s start with the aesthetics. Many have compared the Ingrid shifters to a tesla Cybertruck – angular and industrial. What are your thoughts on the design?
Michael Henderson: It’s certainly eye-catching, that’s for sure. I think Ingrid is intentionally provoking a reaction. Whether it’s ‘stunning’ or ‘ugly’ is subjective, but it definitely stands out. The push-pull mechanism is also highly unusual and raises questions about ergonomics and user-friendliness.
Push-Pull Shifting: A Step Too Far?
Senior Editor: The push-pull shifting system seems to be the most controversial aspect. What are the potential advantages and disadvantages of this approach?
Michael Henderson: Ingrid says it simplifies shifting and allows for more compact levers. However, most cyclists are accustomed to conventional indexed shifting. it’ll be engaging to see if riders can adapt to this new system, especially in demanding situations. The full-palm shift action might work well for some, but it could be cumbersome for others, especially when riding in the drops.
the Price of Innovation
Senior Editor: The estimated price is €1000, putting it in the premium category. Does the design justify the price tag?
Michael Henderson: That’s a steep price, and it definitely targets a niche market of early adopters and tech-savvy cyclists. Whether the innovation justifies the cost could really depend on its performance and usability. Ingrid will need to prove that this system offers tangible benefits over existing high-end groupsets.
