Imagination meets taboo – A polarizing art project is part of the Blue Night in …

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With the support of the art project “Facing the Taboo”, Nürnberger Versicherung places the subject of children and death within the framework of the Blue Night. The evening of May 7th will be merry and lively in Nuremberg city centre. After a two-year Corona break, the Blue Night, one of the largest art and culture nights in Germany, invites you to stroll and marvel again. The motto “Imagination” combines hundreds of program items at around 80 different locations. In the middle of it all is an art project that touches, shakes up and polarises.

Portraits of children of fragile beauty

Anyone who has walked through the blue-lit corridor into the inner courtyard of the Lorenzer Pfarrhof will see an installation in the pale light at the far end. With every step closer, children’s portraits will become more prominent against their deep black background. And only gradually, with the next steps, will the viewer* realize that there is something about these portraits. An effect mix of light and shadow. Slowly and with the return to the title of the installation, which is “Facing the Taboo”, it becomes clear: this is about one of the biggest taboo subjects of our time, the death of young people. Why is this difficult topic addressed as part of the Blue Night? “Because there are more than 50,000 families in Germany who have a child with a life-threatening illness. It’s difficult to endure this fate. Feeling left alone by society because people withdraw out of fear of doing something wrong makes you feel bad things don’t get any better,” says Dr. Karoline Haderer, Head of Marketing at Nürnberger Versicherung. The company has been working with the Bundesverband Kinderhospiz e. V., which is implementing a nationwide attention campaign with “Facing the Taboo” on the occasion of its 20th anniversary. Nuremberg and the Blue Night form the prelude.

Invitation to a journey of thought

“It is important to us to bring children’s hospice work to the center of society. Most people associate the term illness, grief and death. But children’s hospice work is not just dark. The families concentrate on the here and now and try to help them fill the available time with light and moments of happiness. Overcoming mental barriers, reducing fear of contact, that is what we want to achieve,” explains Franziska Kopitzsch, Managing Director of the Federal Association of Children’s Hospices. Anyone who sees the radiance in the eyes of the children pictured can literally feel their vitality and joie de vivre and understand why the Bundesverband Kinderhospiz e. V. issued the motto “Celebrating Life”. To pause for a few minutes in the cheerful hustle and bustle of the blue night in the protected courtyard of the Lorenzkirche, to feel the power with which art can touch and to recognize that it is easy for the individual, but not very enriching for society, to accept taboos without being asked Accepting is what Facing the Taboo is all about.

The exhibition “Facing the Taboo” can be seen from May 7th to 22nd in the Lorenzer Pfarrhof (Lorenzer Platz 10) daily from 10 a.m. to 8 p.m. Admission is free. School classes can arrange a visit to the art project and the Bundesverband Kinderhospiz e. V. to be accompanied by socio-pedagogical support.

Nürnberger Versicherung would like to thank the Blue Night project office, the BIBEL MUSEUM BAYERN, Billmann Event, FRAPACK and Stadtreklame Nürnberg for supporting the exhibition.

Dr. Natalie Schwägerl
Managerin Strategisches Marketing / Sponsoring 
NÜRNBERGER Versicherung
Telefon 0911 531-3610, Fax 0911 531-813610
Mobil +49 151 51227494
[email protected]