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“I love New York” designer Milton Glaser died at the age of 91

His graphic stroke of genius has been copied countless times: Now the creator of the famous “I love New York” logo has died at the age of 91.

Milton Glaser, who was born in the Bronx, got the idea in the 1970s while taking a taxi through his heart city.

The first sketch hangs today in the Museum of Modern Art in Manhattan. According to his wife, Glaser died in the district as a result of a stroke. The emblem experienced a real boom after the terrorist attacks of September 11, 2001.

Glaser was one of the founders of New York Magazine and in 2009 received the National Medal of Arts, the most important art award from the US government. Glaser, who also created the Sesame Street logo and a record cover for Bob Dylan, is said to have worked in his office near the Empire State Building to the end. On the computer instead of the sketch pad.

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