Visual Statements, which also works for companies such as Aldi, Douglas and Allianz, published a total of 12 Gustavo Gusto motifs on Facebook and Instagram between September and December 2020. The publisher thus achieved a cumulative net reach of 5.2 million users, 5.9 million impressions and 211,000 post interactions. Decent values in and of themselves. With Visual Statements, however, they are particularly convinced of the interaction rate and the brand uplift.-