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Houdini Launches Ride Clean Initiative for Sustainable Winter Sports

With the Ride Clean initiative, the Swedish brand Houdini wants to make its contribution to more sustainable winter sports.

2023 has shown how strongly the fashion industry is influenced by the weather. In the sports industry this is even more blatant: winter sports need snow. The industry is setting the course so that it will no longer be so dependent on the weather in the future. Without questioning winter sports.

A lot has been fixed in the sports and outdoor industry in the past few weeks, with pre-orders for textiles largely completed

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2024-01-25 22:04:20
#Order #agenda #sports #winter #positioned

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