Hootsuite Wins Best in Social/Influencer Tech, Social Marketing Management Platform in AdWeek’s Annual Readers’ Choice: Best of Tech Partner Awards

VANCOUVER, BC — November 21, 2022 — Hootsuite is proud to announce that it has been selected as a winner in the “Best in Social/Influencer Tech, Social Marketing Management Platform” category in AdWeek’s annual Readers’ Choice: Best of Tech Partner Awards. In its fourth year, the AdWeek community cast thousands of votes to recognize advertising and marketing technology providers who drive continuous innovation and peak performance in a challenging economic environment.

“Social media is one of the most dynamic and fast-evolving spaces, and as pioneers of the social media management category, we take great pride in our ability to stay ahead of these changes and evolve our platform to meet changes in customer expectations,” he said Natalia Williams, Chief Product Officer, Hootsuite. “We are so thrilled to receive this recognition from the AdWeek audience and to know that our continued innovation in the industry is not going unnoticed.”

Since its inception 14 years ago, Hootsuite has evolved beyond its publishing and scheduling capabilities to provide customers with a suite of tools that cover all areas of business growth, from social marketing and employee advocacy to social commerce and customer support. Most recently, recognizing the growing challenges facing social marketers in balancing the need for creativity with limited time and resources, Hootsuite has announced integrations with Grammatical and Canva, enabling customers to create more engaging content and let their creativity shine through their work.

Adweek’s Readers’ Choice: Best of Tech Awards first launched in 2019, recognizing the best marketing and advertising technology providers by putting the power in the hands of its readers. This year, in addition to “Best in Social/Influencer Tech, Social Marketing Management Platform,” winners were recognized in 33 categories, including Best Social Intelligence Platform—with the award taken home by Hootsuite’s social listening partner, Talkwalkers. Winners will be recognized during AdWeek’s annual NexTech event, taking place December 6-7, 2022 in New York City.