The Writers Guild of America is currently in the middle of a picket demanding better pay, higher streaming residuals, job security, and restrictions on the use of artificial intelligence (AI) in the creative process. The fears surrounding the use of AI in Hollywood stem from the fact that the machines can replace human workers in every creative industry. The use of AI has already been widely embraced by Hollywood studios, where it is used to review submitted screenplays and create many of the special effects seen in films. Despite this, digital developers and Hollywood insiders alike have warned that AI is not likely to replace creative professionals anytime soon. Consumers remain fickle, and they see what they like up to a certain point before moving on to the next best thing. Ultimately, AI is seen as a tool, albeit a powerful one that will aid in the production process without completely taking over. The Writers Guild of America’s strike may be a turning point for Hollywood, sparking a conversation about AI and its potential impact on the industry.
