Hisense enters the homes of Paris Saint-Germain players and unveils its second year of partnership with the club

Qingdao, China (ots/PRNewswire) – Hisense, a leading global brand of home appliances and consumer electronics, and Paris Saint-Germain, entering their second year of partnership, launch their second commercial together today.

Looking ahead to 2021, Hisense released an impressive commercial featuring soccer stars like Neymar Jr., Keylor Navas, Ángel Di Maria, Ander Herrera and Presnel Kimpembe to underline Hisense’s excellent quality. The first commercial received widespread attention and praise both online and offline.

Today Hisense released its second commercial in collaboration with Paris Saint-Germain. Ángel Di María and Presnel Kimpembe are back in the commercial, while Leo Messi, Marquinhos and Idrissa Gueye have joined the team for their first Hisense commercial. The commercial features a variety of Hisense home appliances in a comfortable home environment and highlights the superior technology of Hisense products through the lens of a footballer’s daily life. The continued partnership and high level of commitment from each player reflects Paris Saint-Germain’s support and recognition of Hisense and shows that the Hisense brand is valued and supported around the world.

Exquisite technology and high-quality products make Hisense the “perfect partner”

The theme of this commercial is “Perfect Partner”, which refers to the excellent partnership between Hisense and Paris Saint-Germain over the years. It also means that Hisense aims to become a perfect partner in the lives of football fans and consumers thanks to its excellent products and technologies The commercial features five Paris Saint-Germain stars residing in the same building and captures the stars’ interactions in their daily lives while using Hisense products.

Over the years, Hisense has continued to improve display technology through technological innovation to provide consumers with perfect TV quality. In this commercial, players used Hisense TV and experienced Sports Mode technology, an outstanding feature that improves the smoothness of sports while watching fast-paced games. This allowed him an ultimate and immersive gaming experience.

Hisense aims to provide football fans and consumers with a more immersive and realistic gaming experience through exquisite technology and perfect TV quality. Thanks to the excellent technology and quality, Hisense mid to high-end TVs (A7/U6/U7/U8) are highly appreciated by many media and consumers. In 2021, global sales of mid-range to high-end TVs will increase by more than 99%, reflecting the good reputation and recognition of Hisense TVs around the world.

As a long-time partner of Paris Saint-Germain, Hisense has won the support of global consumers through its strong support of sports events and exquisite technological products, both in terms of product and brand reputation. After sponsoring Paris Saint-Germain and several international sporting events in 2021, Hisense grew overseas sales by 43%, overseas brand awareness increased by 5 percentage points.

In the future, Hisense will continue to deepen sports marketing and build stronger connections with consumers. Besides, Hisense will offer outstanding technology and products to become a well-known and trusted brand worldwide.

Video – https://www.youtube.com/watch?v=tzdYDct4oWk

Photo – https://mma.prnewswire.com/media/1796399/Hisense_x_Paris_Saint_Germain_Players.jpg

Photo – https://mma.prnewswire.com/media/1796400/Hisense_x_Paris_Saint_Germain_Players.jpg