Here is the first picture of the new Lancia Gamma

TORINO – Here the first photo of the Lancia Gamma. Stellantis, naming the production at Melfi from 2026 of the new flagship of the Turin brand, has chosen to reveal one of the details of the future model that will be produced in Italy in the plant in Basilicata.

A site chosen for its high product quality and for its strategic role within the transition to electric mobility. The Melfi plant, founded in 1994, “represents an example of competence and innovation, a symbol of Italian manufacturing expertise.. For years, Melfi has been a fundamental pillar of national and international car production, able to combine Italian craftsmanship with the most advanced production technologies,” says Stellantis. Gamma will be built on the Stla Medium multi-energy platform.

The production of the new Gamma in Melfi “is a choice that reflects the commitment of the Stellantis group to increase the Italian production sites.promoting Made in Italy excellence in the world. This decision not only strengthens Lancia’s connection with its Italian roots, but also underlines the importance of investing in the land​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​ to create modernity”, said Stellantis, whose main shareholder Exor also controls it. Republic.

The new Lancia Gamma marks another step in the revival of the brand, following the success of the New Ypsilon. “The new Lancia Gamma represents a milestone in our journey towards the future. It embodies our brand’s commitment to durability and high performance, celebrating the unique elegance that has defined Lancia for decades. By producing it in the historic Melfi factory, we strengthen our connection with Italy’s rich automotive heritage. The Range will showcase the best of what Lancia represents: innovation, style and the continuous pursuit of excellence”, affirms Luca Napolitano, CEO of the Lancia brand.