Hamster Kombat, once the largest crypto project in the world, has seen an unprecedented decline in player numbers in a short period of time. The popular play-to-earn game, which had an impressive 300 million players in August 2024, lost almost 260 million users within three months. There are now only about 41 million active players left, a decline of 86%.
The main reason is disappointing airdrop event
According to data from ICO-drops, a major source within the crypto community, the main reason for the decline is a disappointing airdrop event. Hundreds of thousands of players who actively participated in the project for months hoped for generous rewards, but received only “crypto dust” – minimal amounts of tokens. This disappointment led to a massive attrition of players who left the project frustrated and viewed the rewards as a failure.
Hamster Kombat’s token value also crashed. Since launching on September 26, when the token reached a high of $0.009993, the value has now fallen by 76% to $0.002392. The negative sentiment surrounding Hamster Kombat was also compounded by technical issues and repeated delays, further eroding confidence in the project.
The dramatic fall of Hamster Kombat highlights how vulnerable crypto projects can be without a strong, committed community. This play-to-earn model is under increasing pressure, and Hamster Kombat now serves as an example of the risks associated with projects without stable support from their players.
