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Guide and tips for companies 2024

Messaging Support

October 07, 2024

Francesca Piso

In this article you will learn how companies can use Instagram Notes for messenger marketing etc.

In this article, we’ll take a closer look at how businesses can use Instagram Notes to increase their visibility and communicate directly with their audience.

What are Instagram Notes?

Similar to status updates, Instagram Notes allows users to share short messages of up to 60 characters directly in their profile. This corresponds to a maximum of around 7 to 8 words, so there is really only room for short sentences or questions. Published notes appear at the top of the app’s direct messages for 24 hours and are visible to all followers.

An image showing Instagram notes

Instagram Notes offer a quick and easy way to share info without creating a full post or story. Users can like the note or reply to it directly.

Instagram Notes are ideal for motivating followers to interact with your business.

How do I share notes on Instagram?

To share a note on Instagram, do the following:

  1. Open the Instagram app and go to your profile.

  2. Tap the plus symbol (+) at the top right.

  3. Select “Note” from the menu.

  4. Now write your note and then tap “Share.” Complete!

Notes on Instagram are visible on your profile for 24 hours, but can also be deleted at any time. To do this, tap on your note and then tap “Delete note”.

How can businesses use Notes on Instagram?

Instagram notes have many advantages for companies. The feature is particularly useful for messenger marketing activities. These are the five best practical tips:

  1. Use as an incentive and for updates.

    Simply invite your customers and prospects to a chat via note to share exclusive offers or present your latest products. Alternatively, you can let customers know that a popular product is back in stock using the Notes feature on Instagram.

    Example:

    Our crunchy almond butter is available again in the Nussy shop!

  2. Promote WhatsApp newsletter.

    Use an Instagram note to draw customers’ attention to your WhatsApp newsletter or tease your latest brochure.

    Example:

    Register here and receive the offer brochure via WhatsApp!

  3. Get feedback.

    Ask your customers what they think about a new product or service, or run a survey to support your product development.

    Example:

    Which nut mixture is missing from the Nussy shop? Vote now!

  4. Support the application process.

    Motivate interested parties to apply to your company and share your available jobs via the Instagram note.

    Example:

    Training position in sales? Chat with a sales trainee!

  5. Increase visibility.

    By sharing notes regularly, businesses can increase their visibility on Instagram. Because notes are visible to all followers, they can be an effective way to draw attention to new products, offers, or events.

    Example:

    Two more days for the launch of our new product!

  6. Strong customer relationships via Instagram with Userlike

    With Userlike’s customer messaging platform, your team handles Instagram messages with professional sales and support tools. With our all-in-one customer messaging and AI support solution, all Instagram DMs go into Userlike’s Message Center and can be handled directly by your employees and forwarded if necessary.

    Userlike-Kanaele

    With Userlike you can also include other channels in your service mix alongside Instagram. Manage messages from WhatsApp, website chat, Facebook, Telegram, email, Threema and even SMS in one central inbox.

    If you receive a lot of FAQ questions about products or delivery conditions, it is worth letting a chatbot work for you. With Userlike, create a GPT 4 bot in just a few steps that you can use on your website, Instagram and other messaging apps and save valuable resources.

    Curious? Try Userlike now, free of charge and without obligation for 14 days! If you have any questions, you can always use the chat on our website or

    directly via WhatsApp

    report to us.

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